Toma de decisiones estratégicas en entornos inciertos

Artikel

Decision-making has a relevant incidence on firms results, which has led to develop novel methods that allow assessing subjective and rational elements under uncontrollable conditions. In this sense, the main aim of this work is to study aggregation operators in decision-making in uncertain environments. Two methodologies allow aggregating information are presented, which are called OWA and BON-OWA operators. The application of these operators is made in the selection of new product release. The main advantage of these operators is that they allow to capture the attitude of the decision maker and the continuous comparison and interrelation of the information. Thus, the holistic analysis offered by these methods on decision making in uncertainty is highlighted, which allows to integrate concepts of administrative and aggregation theories in an applied case, visualizing how the inclusion of information generates changes within the selection of alternatives.

Angaben zum Objekt

• Weitere Titel: Strategic decision-making in uncertain environments
• Sprache: Spanisch

Verweise und Beziehungen

• Erschienen in: Journal: Revista de Métodos Cuantitativos para la Economía y la Empresa ; ISSN: 1886-516X ; Volume: 30 ; Year: 2020 ; Pages: 79-96

Klassifikation und Themen

• Klassifikation: Wirtschaft ; Mathematical Methods ; Index Numbers and Aggregation; Leading indicators ; Criteria for Decision-Making under Risk and Uncertainty
• Thema: decision-making ; uncertainty ; aggregation operators

Beteiligte, Orts- und Zeitangaben

• Ereignis: Geistige Schöpfung
• (wer): Blanco-Mesa, Fabio ; León-Castro, Ernesto ; Acosta-Sandoval, Alejandra
• Ereignis: Veröffentlichung
• (wer): Universidad Pablo de Olavide
• (wo): Sevilla
• (wann): 2020

Weitere Informationen

• DOI: doi:10.46661/revmetodoscuanteconempresa.3845
• Handle: http://hdl.handle.net/10419/286206
• Letzte Aktualisierung: 10.03.2025, 11:42 MEZ