Artikel

Crowdinvesting in entrepreneurial projects: disentangling patterns of investor behavior

Crowdinvesting emerged recently as an alternative way of funding for start-up projects. Our dataset consists of 16,666 investments made at Companisto, one of the largest crowdinvesting platforms in Europe. Using cluster analysis based on individual investment decisions, we find that crowdinvestors differ in their investment strategies and motivations. We can distinguish three types of crowdinvestors: Casual Investors, Crowd Enthusiasts, and Sophisticated Investors. The types also vary in their response to project quality signals, project-related information reducing the degree of uncertainty, and social influence by fellow investors. We conclude that crowdinvestors are anything but a homogeneous group. Instead, they are motivated by different factors and respond to different signals when making investment decisions.

Sprache
Englisch

Erschienen in
Journal: Small Business Economics ; ISSN: 1573-0913 ; Volume: 57 ; Year: 2020 ; Issue: 2 ; Pages: 905-926 ; New York, NY: Springer US

Klassifikation
Wirtschaft
Pension Funds; Non-bank Financial Institutions; Financial Instruments; Institutional Investors
Behavioral Finance: Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making in Financial Markets‡
Entrepreneurship
Thema
Crowdinvesting
Entrepreneurial finance
New ventures
Cluster analysis
Social influence
Signaling

Ereignis
Geistige Schöpfung
(wer)
Goethner, Maximilian
Luettig, Sebastian
Regner, Tobias
Ereignis
Veröffentlichung
(wer)
Springer US
(wo)
New York, NY
(wann)
2020

DOI
doi:10.1007/s11187-020-00332-0
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Artikel

Beteiligte

  • Goethner, Maximilian
  • Luettig, Sebastian
  • Regner, Tobias
  • Springer US

Entstanden

  • 2020

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