Gender stereotypes and price dynamics in the sharing economy: Evidence from a car sharing platform

Arbeitspapier

Gender stereotypes are increasingly considered to be as important as gender discrimination in market transactions. In this paper, we show that they influence market outcomes also through the client feedback channel of online platforms. Using a novel panel dataset of listings on the largest peer-to-peer car sharing platform in the U.S., we show that, controlling for quality of the listing, female renters leave more positive reviews. While positive reviews generally induce car owners to increase asking prices, the increase is significantly lower in the case the review was written by a female renter. This finding is consistent with platform users (both males and females) affected by gender stereotypes and implies that price dynamics in peer-to-peer market are affected by priors regarding reviewers ability to appreciate qualities of the good.

Angaben zum Objekt

• Sprache: Englisch

Verweise und Beziehungen

• Erschienen in: Series: Working Paper Series ; No. 06

Klassifikation und Themen

• Klassifikation: Wirtschaft ; Market Design ; Production, Pricing, and Market Structure; Size Distribution of Firms ; Retail and Wholesale Trade; e-Commerce ; Information and Internet Services; Computer Software
• Thema: Gender stereotypes ; peer-to-peer markets ; sharing economy ; car rental

Beteiligte, Orts- und Zeitangaben

• Ereignis: Geistige Schöpfung
• (wer): Percoco, Marco ; Schmidt, Peter
• Ereignis: Veröffentlichung
• (wer): Bocconi University, Centre for Research on Geography, Resources, Environment, Energy and Networks (GREEN)
• (wo): Milan
• (wann): 2019

Weitere Informationen

• Handle: http://hdl.handle.net/10419/235118
• Letzte Aktualisierung: 10.03.2025, 11:44 MEZ