A field experiment on crowdfunding for a club good

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Abstract: While increasingly popular in many domains crowdfunding remains largely un-derresearched and little is known about the best way to encourage participation. In a field experiment we vary suggested amounts and test different wordings for a campaign to finance a club good - an institute's summer party with free food, drinks, and music. We find that higher suggestions shift the median and the mode of gifts from €5 to €10 at a similar response rate. We also find evidence in favor of a "donation" frame that generates higher income than a "contribution" frame

Location: Deutsche Nationalbibliothek Frankfurt am Main

Extent: Online-Ressource, 26 S.

Language: Englisch

Notes: Veröffentlichungsversion
begutachtet

Bibliographic citation: Discussion Papers / Wissenschaftszentrum Berlin für Sozialforschung, Forschungsschwerpunkt Markt und Entscheidung, Abteilung Ökonomik des Wandels ; Bd. SP II 2016-308

Classification: Wirtschaft

Event: Veröffentlichung

(where): Mannheim

(who): SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.

(when): 2016

Event: Veröffentlichung

(where): Berlin

(who): Wissenschaftszentrum Berlin für Sozialforschung gGmbH

(when): 2016

Creator: Adena, Maja
Huck, Steffen

Contributor: Wissenschaftszentrum Berlin für Sozialforschung gGmbH

URN: urn:nbn:de:101:1-2022020211210261428464

Rights: Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.

Last update: 15.08.2025, 7:28 AM CEST

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Associated

Adena, Maja
Huck, Steffen
Wissenschaftszentrum Berlin für Sozialforschung gGmbH
SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.

Time of origin

2016

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A field experiment on crowdfunding for a club good

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