Consequences of customer engagement behavior: when negative Facebook posts have positive effects
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISSN
-
1422-8890
- Umfang
-
Online-Ressource
- Sprache
-
Englisch
- Anmerkungen
-
online resource.
- Erschienen in
-
Consequences of customer engagement behavior: when negative Facebook posts have positive effects ; day:1 ; month:4 ; year:2016 ; pages:1-13
Electronic markets ; (1.4.2016), 1-13
- Urheber
-
Bitter, Sofie
- Beteiligte Personen und Organisationen
- DOI
-
10.1007/s12525-016-0220-7
- URN
-
urn:nbn:de:1111-201604026690
- Rechteinformation
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
14.08.2025, 10:45 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
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Beteiligte
- Bitter, Sofie
- Grabner-Kräuter, Sonja
- SpringerLink (Online service)
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