Lehrbuch
Strategic marketing : market-oriented corporate and business unit planning
- Weitere Titel
-
Marketingplanung
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783658184162
3658184167
- Maße
-
24 cm
- Umfang
-
XI, 253 Seiten
- Sprache
-
Englisch
- Anmerkungen
-
Illustrationen, Diagramme
- Schlagwort
-
Marketing
Strategisches Management
- Ereignis
-
Veröffentlichung
- (wo)
-
Wiesbaden
- (wer)
-
Springer Gabler
- (wann)
-
[2018]
- Beteiligte Personen und Organisationen
- Inhaltsverzeichnis
- Rechteinformation
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Letzte Aktualisierung
-
11.06.2025, 14:09 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Lehrbuch
Beteiligte
- Kuß, Alfred
- Tomczak, Torsten
- Reinecke, Sven
- Springer Fachmedien Wiesbaden
- Springer Gabler
Entstanden
- [2018]
Ähnliche Objekte (12)
Survey on corporate strategic planning systems in Zimbabwe
Corporate strategic planning as practised in South African organizations
Construction and application of scenarios for strategic-oriented analysis and planning assignments
Strategic regional planning
Strategic Regional Planning
Strategic Regional Planning
Process based strategic planning
Process based strategic planning
Process-based strategic planning
Process based strategic planning
Process based strategic planning
Strategic planning and remuneration
Survey on corporate strategic planning systems in Zimbabwe
Corporate strategic planning as practised in South African organizations
Construction and application of scenarios for strategic-oriented analysis and planning assignments
Strategic regional planning
Strategic Regional Planning
Strategic Regional Planning
Process based strategic planning
Process based strategic planning
Process-based strategic planning
Process based strategic planning
Process based strategic planning
Strategic planning and remuneration
Survey on corporate strategic planning systems in Zimbabwe
Corporate strategic planning as practised in South African organizations
Construction and application of scenarios for strategic-oriented analysis and planning assignments
Strategic regional planning
Strategic Regional Planning
Strategic Regional Planning
Process based strategic planning
Process based strategic planning
Process-based strategic planning
Process based strategic planning
Process based strategic planning