Vulnerable consumers: marketing research needs to pay more attention to the brain health of consumers
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISSN
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1573-059X
- Umfang
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Online-Ressource
- Sprache
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Englisch
- Anmerkungen
-
online resource.
- Erschienen in
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Vulnerable consumers: marketing research needs to pay more attention to the brain health of consumers ; day:3 ; month:11 ; year:2022 ; pages:1-6
Marketing letters ; (3.11.2022), 1-6
- Urheber
- Beteiligte Personen und Organisationen
-
SpringerLink (Online service)
- DOI
-
10.1007/s11002-022-09654-3
- URN
-
urn:nbn:de:101:1-2023011821291288863027
- Rechteinformation
-
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
15.08.2025, 07:28 MESZ
Datenpartner
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Beteiligte
- Javor, Andrija
- Koller, Monika
- Lee, Nick
- Breiter, Hans
- SpringerLink (Online service)
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