Criteria Weighting and 4P’s Planning in Marketing Using a Fuzzy Metric Distance and AHP Hybrid Method
- Standort
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Deutsche Nationalbibliothek Frankfurt am Main
- Umfang
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1 Online-Ressource.
- Sprache
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Englisch
- Erschienen in
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Criteria Weighting and 4P’s Planning in Marketing Using a Fuzzy Metric Distance and AHP Hybrid Method ; volume:7 ; number:1 ; day:1 ; month:1 ; year:2014 ; pages:94-104 ; date:1.2014
International journal of computational intelligence systems ; 7, Heft 1 (1.1.2014), 94-104, 1.2014
- Urheber
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Gürbüz, Tuncay
Albayrak, Y. Esra
Alaybeyoğlu, Elif
- Beteiligte Personen und Organisationen
-
SpringerLink (Online service)
- DOI
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10.1080/18756891.2014.853936
- URN
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urn:nbn:de:101:1-2024031814283266270523
- Rechteinformation
-
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
- 14.08.2025, 09:02 UTC
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Beteiligte
- Gürbüz, Tuncay
- Albayrak, Y. Esra
- Alaybeyoğlu, Elif
- SpringerLink (Online service)
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