Hochschulschrift
Three Essays on Analyzing and Managing Online Consumer Behavior
- Alternative title
-
Drei Studien zu Analyse und Management von Online-Konsumentenverhalten
- Location
-
Deutsche Nationalbibliothek Frankfurt am Main
- Extent
-
Online-Ressource
- Language
-
Englisch
- Notes
-
Passau, Universität Passau, Diss., 2014
- Classification
-
Management
- Keyword
-
Electronic Shopping
Verbraucherverhalten
Marketingmanagement
Kommunikationspolitik
Internet ; Kaufverhalten ; Marketing ; Verbraucherverhalten ; Kundenwert
- Event
-
Veröffentlichung
- (where)
-
Passau
- (who)
-
Universitätsbibliothek der Universität Passau
- (when)
-
2014
- Creator
-
Anderl, Eva
- Contributor
-
Schumann, Jan H.
- URN
-
urn:nbn:de:bvb:739-opus-27453
- Rights
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
-
25.03.2025, 1:46 PM CET
Data provider
This object is provided by:
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Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Object type
- Hochschulschrift
Associated
- Anderl, Eva
- Schumann, Jan H.
- Universitätsbibliothek der Universität Passau
Time of origin
- 2014
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