Hochschulschrift

Brand management in the entertainment industry

to connected objects

Location
Deutsche Nationalbibliothek Frankfurt am Main
Dimensions
21 cm
Extent
XI, 175 Seiten
Language
Englisch
Notes
Illustrationen
Universität zu Köln, Dissertation, 2021

Classification
Handel, Kommunikation, Verkehr
Management
Keyword
Markenpolitik
Freizeitindustrie
Filmwirtschaft

Event
Veröffentlichung
(where)
Köln
(when)
2020
Creator

Table of contents
Rights
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
Last update
11.03.2025, 11:59 AM CET

Data provider

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Object type

  • Hochschulschrift

Associated

Time of origin

  • 2020

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