Arbeitspapier
Tailored Feedback and Worker Green Behavior: Field Evidence from Bus Drivers
How to engage workers in conservation efforts when the company pays the bill? In a field experiment with 409 bus drivers, we investigate the potential of targeted peer-comparison feedback and on-the-road coaching. Drivers receive individualized reports with peer-comparison messages on multiple driving dimensions. In addition, coaches quasi randomly provide drivers with in person coaching moments on the bus. Based on 800,000 trip-level observations, we find that the targeted peer-comparison treatments do not improve driving. On-the-road coaching significantly improves driving on multiple dimensions but only temporarily. Further analysis reveals negative interaction effects between the two programs.
- Sprache
-
Englisch
- Erschienen in
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Series: Tinbergen Institute Discussion Paper ; No. 17-073/VII
- Klassifikation
-
Wirtschaft
- Thema
-
peer comparisons
coaching
worker motivation
fuel conservation
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Soetevent, Adriaan
Romensen, Gert-Jan
- Ereignis
-
Veröffentlichung
- (wer)
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Tinbergen Institute
- (wo)
-
Amsterdam and Rotterdam
- (wann)
-
2017
- Handle
- Letzte Aktualisierung
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10.03.2025, 11:44 MEZ
Datenpartner
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Objekttyp
- Arbeitspapier
Beteiligte
- Soetevent, Adriaan
- Romensen, Gert-Jan
- Tinbergen Institute
Entstanden
- 2017