Hochschulschrift

Corporate Social Responsibility - Adipositas als Herausforderung für Nahrungsmittelhersteller : Marketingmaßnahmen zwischen Gewinn und Gewissen

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Location: Deutsche Nationalbibliothek Frankfurt am Main

ISBN: 9783830049043

Dimensions: 21 cm, 422 gr.

Extent: XX, 315 S.

Language: Deutsch

Notes: graph. Darst.
Zugl.: Bamberg, Univ., Diss., 2009

Bibliographic citation: Schriftenreihe Strategisches Management ; Bd. 90

Keyword: Lebensmittelindustrie
Soziale Verantwortung
Marketingstrategie
Fettsucht
Prävention

Event: Veröffentlichung

(where): Hamburg

(who): Kovač

(when): 2010

Creator: Stötzel, Christina

Table of contents: https://d-nb.info/998409987/04

Rights: Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.

Last update: 11.06.2025, 1:52 PM CEST

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Hochschulschrift

Associated

Stötzel, Christina
Kovač

Time of origin

2010

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Corporate Social Responsibility - Adipositas als Herausforderung für Nahrungsmittelhersteller : Marketingmaßnahmen zwischen Gewinn und Gewissen

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