Growing modular : mass customization of complex products, services and software

This Book is about a practical approach to the Mass Customization of complex products and services, namely "Configure-to-Order", the definition of modular product packages and their configuration on demand, to fit customer-specific needs. "Configure-to-Order" concepts apply equally well to configuring complex products, services and software and are relevant in industries ranging across manufacturing, public services and financial services. The audience are those interested in management or process improvement in areas such as customer service, sales, marketing, exports, new product development, or production. Software to support "Configure-to-Order" is discussed and a generic Configurator evaluation checklist is provided. The objective is to provide the reader with a manageable approach to modularization and mass customization, the benefits of this approach and the shift necessary to get there

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• ISBN: 9783540239598 ; 3540239596
• Dimensions: 24 cm
• Extent: XVIII, 172 S.
• Language: Englisch
• Notes: lll., graph. Darst. ; Literaturverz. S. 167 - 170

Classification and Topics

• Classification: Management
• Keyword: Mass Customization ; Komplexes Produkt ; Produktmanagement ; Modularprinzip

Contributors, Places and Time

• Event: Veröffentlichung
• (where): Berlin, Heidelberg, New York
• (who): Springer
• (when): 2005
• Creator: Kratochvíl, Milan ; Carson, Charles

Further information

• Table of contents: https://d-nb.info/972615342/04
• Rights: Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
• Last update: 11.03.2025, 11:39 AM CET