Account management strategies in B2B sales : generating customer value and building sustainable business relationships - methodology, processes, tools
- Weitere Titel
-
Account-Management-Strategien im B2B-Vertrieb
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783658404499
3658404493
- Maße
-
24 cm
- Umfang
-
XV, 139 Seiten
- Sprache
-
Englisch
- Anmerkungen
-
Illustrationen
- Schlagwort
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Kundengruppenmanagement
Business-to-Business-Marketing
- Ereignis
-
Veröffentlichung
- (wo)
-
Wiesbaden, Germany
- (wer)
-
Springer
- (wann)
-
[2023]
- Urheber
- Beteiligte Personen und Organisationen
- Inhaltsverzeichnis
- Rechteinformation
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Letzte Aktualisierung
-
11.06.2025, 13:32 MESZ
Datenpartner
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Beteiligte
Entstanden
- [2023]
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